We are a manufacturers representative sales agency, located near Chicago and serving the USA with primary emphasis in the Midwest.  Our customers are mostly off-highway vehicle OEM(Original Equipment Manufacturers) such as CAT, Deere, CNH, AGCO, Vermeer, Ariens, Elgin, Polaris, and others, but also industrial distributors such as Motion Industries and Fastenal, Engine Distributors such as Superior Diesel (Deere), Fabco (CAT), Anderson Industrial (Fiat Power Train, Ford, Kubota), and Husker Power (Isuzu), and other tier one OEM such as Axletech, Meritor, & Dana.

REC can also assist with and develop strategic plans as well as tactical plans and action items to generate sales growth. Consulting services can take many different approaches depending on the needs of the client. We define our consulting services as market development, product development, and market research and strategic planning. 

For more information see below:

Market Development

REC can assist a company to introduce and sell a proven product into the off-highway vehicle market. Our experience includes the OEMS for production and service as well as aftermarket distribution into this segment.

Such companies may include a European or Asian tier 2 manufacturer looking to enter the US market or a tier 2 automotive OEM looking to enter the off-highway market. 

Product Development

This area of consulting extends to product development in that some products may require testing or this might be a new invention looking for its best fit in this market place.

Market Research and Strategic Planning

RECI can help do SWOT (strength, weakness, opportunities, and Threats) analysis on the current products and competitors as well as develop market size and potential customers. With this ground work a product strategy and pricing strategy can be established.

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